Social media marketing for businesses is fast evolving. Here are the latest trends that you should look forward to for 2016:
Instagram Marketing will Grow Even More
Instagram has grown to 400 million users. But, not all businesses use this platform. Don’t let it happen when it comes to your social media marketing strategy for 2016.
Before it becomes noisier in this platform; it is the perfect time to dominate your market. Take the advantage and build your brand on Instagram.
Tap Influencers
It is about time to network and get in touch with influencers. This time, it is not only about marketing your brand on your own. This year, you have to reach influencers to promote your brand on social media platform.
Influencer marketing does work because you will be likely to reach communities who might be interested with your products or services.
For example, if you are about to sell a book about health, you can tap health coaches, athlete, doctors, or health bloggers to promote your product.
Video and Photo Marketing
People do love to have a personal touch.
Gone are the days where you will just post anything under the sun just for the sake of posting.
Today, people in social media do feel and know if you are genuine.
Video and photo marketing is a great avenue to show that you are genuine and real. For example, life coaches do not only posts their books or live events. They also post what they are doing on ordinary days. It is to show that they are alive and moving.
Another example is when you are selling beauty products; instead of just showing the product, you can shoot a video on how to use it.
Complete and Informative content
If you are into blogging, you might be thinking that producing a shorter content is greater than longer ones. This year, this may not be true anymore.
The study shows that shorter content do waste more time because readers will jump from one site to another for more information. They wanted a content that can give them the bottom-line.
Be prepared to write a more complete and informative contents for blogging and social media marketing
Use these tips to rock your social media marketing for 2016.
