Negosentro.com | 6 Ways To Bring Automation To Your Small Business | Automation in business is the wave of the future. More and more employees and customers are expecting to see automated processes to make their jobs and lives easier and more efficient. These types of processes can also ensure a higher level of quality as well as save a great amount of time. There are many easy ways to begin automating tasks in your small business. Here are six places you can quickly bring some automation into your venture.
1. Customer Support
Automation in customer support is beginning to be a standard expectation. Your clients want to get answers in the quickest, most efficient way possible. Automated smart responses can give your customers the attention they need with a human feel, which can lead to greater customer retention. Digital transformation consulting can help you figure out exactly what customer support options are right for your business. Even small innovations can make a great impact on your business, so you should carefully consider how you want to present your company.
2. Sales Leads
There are a variety of ways to bring some automation to your sales process. Generating leads no longer has to involve a lot of money and manpower creating advertising and cold calling potential clients. Many software options allow you to generate high-quality leads automatically. Often these strategies have been proven to result in a greater percentage of lead conversion than traditional methods.
3. Social Media Posts
Interacting with your customers on social media is a great way to engage and build relationships. However, you have to be able to reach them during the times they are online. Sometimes this is difficult to manage when you’re running a business. There are some ways you can automate this process fairly easily. There is a variety of software available that allows you to write your posts in advance and schedule when they will be posted. This helps ensure that your message is seen by your current and future customers. You will want to make sure that you still create posts that are engaging and relatable. You should try to make sure that your messages for different sites are different so they don’t come across as impersonal and lazy.
4. Tracking Orders
Most customers have high expectations when it comes to being able to track orders they have made. Make sure that you are able to automatically provide them updates from beginning to end. It is simple to build in automation where your employees can quickly update status which carries through to your customer portal. This can also cut down on inquiries regarding orders that are taking longer than the customer expected.
5. Auto-Generated Email Responses
Responding quickly to inquiries is imperative to providing a high level of customer service. You should utilize automatically generated responses that are sent immediately to tell your customer how long it will take to receive a specific response to their question. This lets your patrons know that you did receive their communication and how long they should wait to expect an answer. This can help cut down on multiple inquiries and also makes your customer feel that they have been heard.
6. Call Routing
Even if your business is small, you can still benefit from some automatic call distribution software. This will allow customers to choose options that will tell you some information about their needs prior to routing their call. You can have a few or many options to narrow down their inquiry and get them to the correct person or mailbox. This will help ensure that no customer gets lost in the shuffle or requires a lot of transferring around to get to the correct person.
Even a little bit of added automation can help your business run more smoothly. You’ll have happier customers and happier employees if you eliminate some of the time-consuming manual tasks they dread. Use these six tips to automate and you’ll be on the road to smoother sales quickly.
